MARKETING
Overview
If you are fascinated by the art of persuasion and the dynamics of the marketplace, a Bachelor of Science in Marketing from Brewton-Parker College could be your gateway to an exciting career. This comprehensive program is designed to provide a deep understanding of consumer behavior, brand management, market research, and digital marketing tactics. This knowledge is foundational to various career paths, including marketing, brand management, market research, and entrepreneurship.
Are you interested in understanding the mechanisms that drive the market, shaping customer opinions, and steering the success of a business? Do you want to develop strategic marketing plans that ensure the growth and development of an organization? A BS in Marketing at BPC empowers you with the skills to do just that.
Choosing a Bachelor of Science in Marketing from Brewton-Parker College means you will immerse yourself in the world of commerce, studying the intricacies of market trends, consumer behavior, and brand positioning both in a classroom and real-world setting.
At BPC, we prioritize small class sizes to facilitate hands-on, challenging coursework that equips you to be an industry expert. Our highly qualified professors will teach you how to think and work like a marketing professional, underpinning all teaching with a biblical worldview. Whether you decide to become a marketing manager, brand strategist, market research analyst, or even start your own venture, a B.S. in Marketing from BPC is a significant stepping stone towards those goals.
Once you earn a B.S. in Marketing, you will be able to:
- Understand and analyze market trends and consumer behavior.
- Develop effective marketing and branding strategies.
- Conduct comprehensive market research.
- Implement innovative digital marketing tactics.
Whether you’re drawn to the creative side of marketing or the data-driven analysis, our BS in Marketing can equip you with the skills and knowledge you need to navigate the dynamic landscape of marketing.
Popular Classes
MKT 330Â | Brand Management
MKT 400 | Marketing Metric & Analysis
MKT 420 | Social Media Marketing
Potential Career Opportunities
Through this degree program, you will be learning to think and work like a marketer. When you decide to study Marketing at BPC, you are choosing to study under highly qualified professors who will not only train you in the core areas of marketing, but will also impart education through a Biblical Worldview.
Graduates from Brewton-Parker College with a degree in Marketing have a broad range of career opportunities available to them after graduation, such as:
Marketing Manager
Brand Strategist
Market Research Analyst
Digital Marketing Specialist
Sales Manager
Product Manager
Advertising Executive
Public Relations Specialist
Social Media Manager
Entrepreneur
